Because we love to share
Because we want to learn
Because we wish to inspire


19:00 - 20:00

Opening of the festival

11:00 - 16:00

Workshop 3D – Animating Types and Logos

15:40 - 16:10

Gabriella Grizzuti presents “Manual of Calligraphy”

16:20 - 16:50

Ale Giorgini presents “Intervallo Windows Edition”

17:00 - 18:30

“Physically distant - Socially Connected”. Online panel discussion with Jonathan Pierini (ISIA U), Susanna Cerri (Uni-Fi), Francesco Fumelli (ISIA Fi), Laura Moretti (IED Firenze) Cinzia Ferrara (Uni-Pa), Giacomo Guccinelli (TheSign Academy)

18:40 - 19:20

David Hartono presents “Projection Mapping: space, identity, collaboration and experiment”

19:30 - 20:30

Muttnik presents “Muttnik: behind the scenes”

10:00 - 17:00

Workshop From Illustration to Embroidery Workshop

11:00 - 16:00

Workshop Design System Workshop with BeFamily

09:00 - 18:30

Workshop RISoHendrix: Risograph printing with Concretipo

15:00 - 15:30

Announcement of the "Physically Distant - Socially Connected" poster contest winner

15:40 - 16:10

Bob Liuzzo presents “Postcards from quarantine - when the society closes, the creativity opens”

16:20 - 16:50

Debora Manetti presents “Why We Design”

17:00 - 17:30

Cosimo Lorenzo Pancini presents “Quarantype, characters against the pandemic”

17:40 - 18:20

“Norwegian Mood” - Tommaso Bovo in dialog with the studio Olssøn Barbieri

18:30 - 19:20

Monogrid presenta “Digital Experiences”

19:30 - 20:30

Raissa Pardini presents “The concept of social conscience in design”


poster contest

Since early March, the phrase that we could hear everywhere was the call to keep the social distance.

To stay away from each other is the hardest thing for human beings, as it goes against our nature, especially when it comes to difficult times. The natural survival instinct pushes us to stay together. When we are afraid, or under stress, when we are going through a hard change in our lives we lean on our beloved ones, we hold hands and hug, we talk and try to support each other. Being present for one another in the moment of hardship is one of the most important functions of the community.

With this poster contest, we invite all creatives to contemplate the notion of physical and social distancing, to give tribute to the moments of connection and solidarity, and to celebrate our unbreakable human unity.




19 Shortlisted posters


WHY Graphic Design Festival

How to participate

The posters are to be sent in digital format by October 25th to the address:

The format for the poster documents is as follows:
70 x 100cm vertical format
JPG, PNG, PDF | RGB | max 10mb

Candidates are responsible for the originality of their entries and must guarantee authorship. All the posters must have been published after March 1, 2020


Participation is free of charge.


Open worldwide both to design students and to professionals, without age limit.


October 25th, 23:59 CET.

Winner announcement

The winning poster will be announced during the 4th edition of the WHY Graphic Design Festival at The Student Hotel in Florence, November 12-15th


The winner of the competition will receive

  • one year free membership of WHY Cultural association, which will give discounts for all WHY events and a number of discounts with our partners
  • a free weekend accommodation at the Student Hotel in Florence at the time of their choice
  • a package of newly released font families from zetafonts worth 500 euro
  • the possibility to present their work during WHY Graphic Design Festival